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Magazine Issue 81
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Conversational Commerce

Direct Carrier Billing

LATEST

120bn agentic transactions expected by 2031 as B2C use accelerates

A new study by Juniper Research has found that the number of agentic commerce transactions globally across B2B and B2C use cases will reach 120 billion annually...

Business RCS explodes in US and India as retailers, banks and healthcare migrate from SMS

RCS and OTT messaging to drive 88% surge in conversational AI

ANALYSIS ChatGPT ads turn conversation into a new shop window for telemedia services

What a UK social media ban could mean for telemedia

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COMPANY DIRECTORY

Go4Mobility

Go4Mobility is a Portugal-based company specialising in mobile communication solutions and digital services. Founded in 2005, the company offers a comprehensive range of services,...

Digital Select

Digital Select Ltd. is a UK-based technology and voice network provider specialising in virtual and cloud-based solutions. Established in 2008, the company offers a...

Mpulse

Mpulse S.A. is a Luxembourg-based company specialising in telecom messaging and billing services. Founded in 2006, Mpulse provides solutions that enable businesses to develop,...

DATA

GLOSSARY

Social Commerce
Click To Message
RCS
OTT Messaging
CPaaS
P2P Messaging

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Conversational commerce combines messaging, chatbots and voice technology to enable customers to interact with brands, browse products and complete purchases through natural, real-time conversations. Within the telemedia ecosystem, it bridges mobile engagement, payments and digital content, creating seamless customer experiences across SMS, RCS, WhatsApp and other OTT platforms.

As AI-driven communication becomes mainstream, conversational commerce helps businesses deliver personalised recommendations, instant support and secure payment options. Supported by messaging aggregators, fintech providers and compliance frameworks, it is reshaping mobile marketing, customer service and digital transactions in global markets.

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