Wednesday, October 14, 2026
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    mVAS News

    Telemedia Marbella 2026: telemedia has to earn the next payment –...

    TL;DR Growth depends on lasting customer value: Cheap acquisition is useful only when customers understand the purchase, receive the promised service and keep paying. ...

    Beyond the sign-up: building subscriptions that stay and pay

    TL;DR Optimise for lasting value: Early billing results and 30-, 60- and 90-day revenue and retention data help merchants buy subscribers who recover their...

    After header enrichment: how DCB can rebuild the two-click advantage

    TL;DR DCB can adapt in an HTTPS world: Telenity’s MENA experience shows that OTP and operator APIs can replace traditional header enrichment, although added...

    Cheap traffic, expensive lessons: why mobile growth needs a better measure...

    TL;DR Cheap traffic can prove costly:Low acquisition costs can hide failed payments, rapid churn and complaints that lead to refunds, fines or service suspensions. ...

    CASE STUDY Locking the door before the fraudsters arrive: how Libya...

    TL;DR Libya has built fraud prevention into DCB from day one, with master aggregator Ebtekar working with Evina to make security, compliance and consumer...

    Fonix continues Swiss expansion with Media One Group partnership

    TL;DR Fonix has partnered with Media One Group to bring mobile competitions and interactive formats to its radio and television brands in French-speaking Switzerland. ...

    The great mobile reset is already underway and you can see...

    Ahead of Telemedia Marbella, the news is already providing a pretty good indication of what everyone will be talking about when the industry descends...

    3% rise in DCB plus 11% growth in wallets and A2A:...

    TL;DR Boku's DCB revenue increased 3% to $35.3m (H1 2025: $34.2m), reflecting steady demand from existing and new merchants Digital Wallets & A2A...

    More ways to pay, more reasons to trust: why telemedia needs...

    Direct carrier billing remains one of telemedia’s most effective payment tools, but changing consumer habits, merchant economics and new browser security measures mean it...

    VIEWPOINT Kristina Nevorotova, senior advertising manager at Golden Goose

    Kristina Nevorotova is Senior Advertising Manager at Golden Goose with more than 10 years of experience in digital advertising. She specialises in building long-term...
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